2. Brief Synopsis
• Childhood friends, who grew apart. One being
a social butterfly, the other a social reject. The
reject becomes obsessed with the other ones
life and is unable to forget their past
friendship. From this she gets revenge and
torments the other person, with death defying
consequences.
3. Target Audience and Profile
• 15-24 year olds. From our research we found
that our genre appealed to both a balance of
both male and females and an equal amount
of people from classes AB, C1 and C2.
• Our specific target audience would be a social
networking student who in their free time
visits the cinema.
4. Genre
• Thriller
• Sub-genre – psychological thriller e.g. One
• Hour Photo, Buried, Obsessed and Saw.
• We chose this genre as we thought it was a
genre that appealed to many and there are
many popular films within this category such
as Saw, fatal attraction and
5. Marketing Campaign
• Teaser Trailer: Will be available to view the
trailer on YouTube, cinema adverts, our official
Facebook page and our official webpage.
• Poster: Will be displayed on billboards, public
transport, cinemas and recreational facilities.
• Magazine Cover: looking for promotion
through film magazines.
